Brevo: What It Does, Pricing and Who Should Skip It
Brevo (formerly Sendinblue) sends marketing and transactional email, SMS and WhatsApp, with automation, a sales CRM, chat and AI writing help.
At a glance
| Fact | Brevo |
|---|---|
| Category | AI sales and marketing tools |
| Lowest listed price | Free: free forever, no credit card |
| Free tier or trial | Free forever plan (account must be approved for sending). |
| Pricing checked | 2026-10-18 |
| Owner | Independent company, not owned by this site’s owner |
| Our relationship | Program exists; we haven’t been approved, so this is a plain link |
Who it’s for
Small businesses that want affordable multichannel messaging with a free start.
Who should skip it
Anyone who needs fast human support; recent reviewers say support is now mostly AI.
Pricing (checked 2026-10-18)
- Free: free forever, no credit card
- Paid plan prices didn’t render in the page text we read on 2026-10-18
Free tier or trial
Free forever plan (account must be approved for sending).
Notable complaints
Trustpilot: 3.9/5 from 7,246 reviews (checked 2026-10-18). Ratings depend heavily on how actively a company asks for reviews, so we don’t rank by them.
- A long-time user said support quality dropped badly. Source
- A paid user couldn’t get a human to help start a campaign. Source
Alternatives in Sales & marketing
- ActiveCampaign: not stated: prices are calculated by contact count and didn’t render in the page text we read on 2026-10-18
- AdCreative.ai: not stated: the pricing page returned 404 for our check on 2026-10-18
- Fastlane: Starter: $29/month, 500 credits (up to 100 statics or 7 videos), 1 campaign, 1 social account
- GetResponse: Starter: $15.58/month paid annually ($19 monthly, 1,000 subscribers)
Sources
- Brevo official site (checked 2026-10-18)
- Brevo pricing page (checked 2026-10-18)
- Brevo reviews on Trustpilot (checked 2026-10-18)